PS47 Sportainment is the New Black as a content genre though it needs shades of grey since Fandom is neither homogenous nor a singular whole. How do we decide the media, messaging and medium to address multiple segments?
PS47 Sportainment is the New Black as a content genre though it needs shades of grey since Fandom is neither homogenous nor a singular whole. How do we decide the media, messaging and medium to address multiple segments?